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Soreen

Agency

Cheetham Bell

Campaign type

YouTube ads, video-on-demand, lunchtime TVC slot and a variety of OOH including digital screens at London Euston and Manchester Arndale, plus large format posters on London underground platforms, digital screens along tube escalators, and bus banners.

Soreen, it’s the perfect delicious squidgy fuel for you to get the most out of your adventures.

Each shot in this campaign brings to life a different one of those energy-packed days out.

An important part of this was to frame the action to work alongside the beautifully crafted campaign typography. Working hand-in-hand with art direction and design to achieve the perfect amount of squidgy energy.

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